THE METAVERSE STACK
“It isn’t a game, website, or a place, it’s an approach or experience of life over the internet in its next evolution”, says Matthew Kanterman. We can’t agree more, for the Metaverse in its current avatar is more than just its parts. Evolving, confusing and yet loaded with possibilities, it tends to create more doubts than solutions or experiments which in turn can further your business. This is where we come in with a clearly identifiable and transparent approach.
Creating immersive experiences
Before you discover that here are some commonly answered questions for businesses like yours are:
- Is the Metaverse for real?
- What is this virtual world all about?
- Is it just a concept?
- Sounds very imaginary?
- How can I evaluate it for business specific solutions or initiatives?
- Is it only Gaming?
- Is it AR/VR?
- Isn’t technology the challenge?
- Don't know how to use the concept?
- Will the first mover status help my journey?
The Metaverse Stack covers these areas:
- Understanding the Metaverse from your business’ perspective
- Characteristics of the human experience
- Areas of application - marketing campaigns or initiatives, learning and development for employees, meetings in the metaverse, events and conferences, product design and more
- The execution mix – understating the virtual worlds, applications, games, expanding the experience system, platforms and individual porting
Ways to start
- Search/ research
- Insights to business alignment
- Metaversing the solution
- Outcome definition
- Experience design
- Marshal together a creator ecosystem
OUR OUTPUTS
– Metaverse concepts – Executions that blend business needs and branding – Miniverses using gaming, virtual journeys, AR and VR driven solutions – Event, concept and involvement design